I am getting my application ready for an elementary principal position. It's not just any application or any school, it's my hometown and the school I attended K-12...actually 3 generations of my family attended K-12. I WANT THIS JOB! There are a handful of teachers/staff who would know me in the elementary and more in the HS. It's a small town and we have a family farm in the area. The current administrators were not there when I attended, but I have met them at different events. I'm trying not to overplay the hometown, alumni, know people thing. I'm not a showy, flashy person. I'm trying to walk a fine line of how much is too much, or not enough. I guess I just need some opinions. How far do I go without overselling myself? Do I mention being from the area in my cover letter or just let the credentials speak for themselves? Hand deliver the application? Thoughts please!